DDKT — Partnerships

Refreshed Apr 20, 2026 at 02:41 PM · next auto-refresh at 4:00 PM ET
Source of truth: editable Google Sheet in Drive · this page is the visualization layer · auto-refreshes 6 AM + 4 PM ET
Edit in Sheets →
Total tracked
8
Active
2
Decisions needed
3
High strategic fit
3

Stage distribution & strategic fit

By stage
By strategic fit

Decisions needed — work these first

PartnerStageFitDecisionOwner
VuoriStalledHRe-engage David with LIC co-launch angleKate
Empire State Realty TrustParkedMDecide: resurrect for corporate wellness angle?Kate
DDKT YOUTH PartnersConceptLDecide: pursue / post-LIC / shelveKate

All partnerships

PartnerStageFitLast touchNext actionNext dateOwnerNotes
Vuori
Apparel
Stalled H 2026-02-19 Re-engage David with LIC co-launch angle 2026-05-01 Kate Primary contact David Granderson. Nichelle Cuevas email bounced 2/19. Overlap HHI $200K+ women 30-55.
Corporate Wellness — TBD
B2B
Not started H Build target list (10-15 NYC employers 500+ women) 2026-05-15 Kate Greenfield. Fix for founder's #3 worry.
Chief
B2B
New H 2026-04-15 Follow up with Amanda at Chief 2026-04-20 Kate Interested in corporate event. 1 workout Q2, 2 workouts Q3, back-to-me Q3. Close on date + price.
Hype Gym
Venue
Active M 2026-04-12 Maintain Saturday 11am; manually sync sessions Weekly Nicole Saturday 11am recurring. Separate booking system. Need revenue attribution.
ClassPass
Marketplace
Active L Margin review small-group + drop-ins 2026-05-10 Nicole Fills small group. Review economics.
Empire State Realty Trust
Real Estate
Parked M 2024-10-22 Decide: resurrect for corporate wellness angle? 2026-05-15 Kate ESRT commercial building presence; corporate wellness fit.
DDKT YOUTH Partners
Education
Concept L 2025-09-01 Decide: pursue / post-LIC / shelve 2026-06-01 Kate Parked concept. Pitch PDF in Drive. Decision before investor conversations.
Press / Podcast — TBD
PR
Not started M Build target podcast list 2026-05-30 Kate Speaking + podcast outreach next layer after CRM.
Edit partners in the Google Sheet linked above. Stalled partnerships >30 days trigger a re-engage-or-close decision.